My Bordelle Outfit

Tuesday, October 26, 2010

The last weeks of my internship at Bordelle I stayed longer in the evenings and worked on this little project;
a Cooperation made visible!
It’s  a Bordelle-outfit I imagined,
inspired by The Runaways Singer Cherie Currie
and the infamous corsage she was wearing during her stage performances.
She was a mega-star for such a short period, she was rocky, sexy and a bit too wasted-
somehow like Berlin & London for me.
Her style was to early for the Punk Revolution-
like London is always one step ahead of Berlin in both Style & Music.

So this is my outfit:

Cherry Bomb


I chose to create a little garter-belt-skirt, like their famous “waspies”
and half-cup bra with along strap to close in the front- inspired by their famous open-bra design.
I also had the chance to use some exclusively designed swarovski-details
which gave the outfit a little more glam-look.

Thank you Javier & Penny for helping this vision come to life-
and kudos to Lian Ray for the amazing pic’!!!

♡♡♡

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rock coco!

Thursday, October 21, 2010

♡ MOOD OF THE MOMENT

Let’s go downtown and watch the modern kids
Let’s go downtown and talk to the modern kids
They will eat right out of your hand
Using great big words that they don’t understand
They say

Rococo, rococo, rococo, rococo
Rococo, rococo, rococo, rococo

They build it up just to burn it back down
They build it up just to burn it back down
The wind is blowing all the ashes around
Oh my dear god what is that horrible song they’re singing

Rococo, rococo, rococo, rococo
Rococo, rococo, rococo, rococo
Rococo, rococo, rococo, rococo
Rococo, rococo, rococo, rococo
Rococo, rococo!
Rococo!

They seem wild but they are so tame
They seem wild but they are so tame
They’re moving towards you with their colors all the same
They want to own you but they don’t know what game they’re playing

(Lyrics by Arcade Fire “Rococo” from the album The Suburbs )

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Bye Bye Bordelle, Hello Future!

Wednesday, October 20, 2010

So, it’s over, my internship at Bordelle,
Here are a few facts about the label that I was happily working at for the past 3 months:

Bordelle was born in 2007, as a project of heart Alexandra Popa always wanted to do.

She was working for a fashion-company at the time but was always on the lookout for a designer who can bring the patterns she had in mind to life.
So one day she met Javier at a factory when he was a patternmaker for another company and mind & hand of Bordelle found each other.
Fascinatingly evolving like a phoenix from the ashes
( many other fashion companies shut down during the crisis)
Bordelle is climbing upwards, ruffling it’s shiny feathers with every season to shine brighter.

Until today its evolving and for what I have witnessed during my stay, the press they already get is amazing-
Some of the last errands I had to run included drop offs at stylists from Marie-Claire, FHM or V-Mag for
shootings with Rihanna, Christina Aguilera or Salma Hayek by Karl Lagerfeld.
As I learned, from the moment of the drop-off of the samples on, you have to cross your fingers and pray for confirmation-
The stylist always requests tons of samples- what fits best on Rihannas boobs- nobody knows in advance!

Those press-features are awesome for a upcoming Lingerie-label,
and I only can say chapeau!” to Bordelle’s talented press-agent Meryl Fourmon, amazing job!
But I also believe, that if you create something special and truly inspired like the pieces Javier
imagines each season for Bordelle:
The people will find you, no matter what.

For me it was a very a very inspiring 3 months in London and I had the chance to look into so many different aspects
that make a lingerie-company what it is.
At Bordelle, everything that matters is packed into the studio of Unit 16, 2-4 Exmoor Street in Kensington/ West London.
About 8 industrial sewing machine are buzzing all day long- or if Javier is working on them, they scream and run for their lives ♡
Here is where patterns are done, samples and all Elastic-pieces are produced.
The other pieces are made in a factory in Wales-
and come back to the studio to be controlled, checked and finally shipped to shops and online boutiques all over the globe.

On the other side of the studio Alex,Meryl and at least one intern are keeping the business-machine working;
taking care of online-shop orders, sending out samples, ordering new fabrics, writing invoices, shipping lists, trying to keep shipping-costs down-
and all the magic that needs to be done to make things work & grow !

The last day to say goodbye to everyone I brought cupcakes from the great Hummingbird Bakery on Portobello road-
everyone got a bite & bugsy managed to steal some leftovers from the bin ♡…

some last pictures of the team: I will miss you all ♡♡♡

We looooove cupcakes, especially the red velvets

Alex & Bugsy ( censured hihi)

Pia, as Production-Assistant is making sure everything fits right

Elaine, a very sweet intern

Javier at work

“The Team Bordelle”

Penny, the super-machinist

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